Top AI Copywriting Tools to Write Better Content With No Writer’s Block

Top AI Copywriting Tools to Write Better Content With No Writer’s Block

Want to produce quality copy at a faster pace? With the rise of artificial intelligence (AI), copywriting tools help you do just that!

Well-designed tools analyze data and make recommendations on who to target, what to write, and how to write it.

In this article, we’ll take a look at nine of the best AI copywriting tools. You’ll learn about the features, pricing, advantages and disadvantages of these copywriting tools – free and paid. But there’s more. You’ll get tips on using the tools effectively and taking your content game to the next level.

AI Copywriting Tools to Boost Content Generation

First, let’s get familiar with online copywriting tools for creating engaging copy.

Perplexity: Get answers to all your questions.

Perplexity is an AI-driven chatbot designed to answer your questions. Use it to engage in conversations and enjoy the comprehensive responses it generates.

Features of Perplexity

• Offers personalized recommendations and quick links to related questions.
• Can generate exhaustive responses as compared to conventional search engines.
• Unlike Chat GPT, Perplexity cites the sources it used to provide the answer, making it easy to verify the information.

Pros of Perplexity

• You can share the results of your queries through instant links and tweets.
• Clean and distraction-free interface. Practically, no learning curve involved.

Cons of Perplexity

• It’s more of a search engine that provides answers to queries. However, its conversational skills are a bit lackluster.
• The quality of the content generated may lack the level of clarity and detail users might expect to get.

Pricing of Perplexity

Perplexity is an AI copywriting tool available for free.

Simplified: Boost your marketing team’s productivity with an all-in-one app.

Oftentimes, copywriting tools focus on a specific type of content. But you might also need software that can handle tasks across types and channels. Meet Simplified – a versatile tool offering a range of products and features, including an AI Writer.

Features of Simplified

• Contains over 50 templates to write blog posts, product features, app notifications, emails, promotion posters, YouTube video descriptions and more.
• Generates hashtags for social media posts, youtube video titles and photo captions.
• If you’re in the eCommerce field, Simplified will help you rewrite content, generate review responses, and write engaging features for your Amazon products.

Pros of Simplified

• Writes literally any type of copy you need.
• Can apply the Before-and-After Bridge writing framework to your copy. This way, you can engage and persuade readers by understanding their current situation, presenting an appealing future state, and showcasing your solution as the bridge to get there.
• Generates text in more than 20 languages to help you reach broader audiences.

Cons of Simplified

The quality of the copy generated may not be up to par and may require human editing for better flow and readability.

Pricing of Simplified

Simplified offers (like many other copywriting AI tools) free plans for users. However, free users have a limit of generating 2000 words/mo. If you switch to the paid plans (starting at $20/mo), you can generate between 25k to 50k words. The Growth plan will allow you to have 250k words/mo.

Anyword: Unleash the power of AI-generated text and content creation.

Ready to add more tools for copywriting to your writing arsenal? Anyword is here.

It’s an AI-powered software to assist writers in creating effective content across types and channels.

Features of Anyword

• Generates textx, rewrites sentences, and paraphrases existing copy.
• Provides insights and recommendations to optimize your content.
• Supports various content types, including social media posts, ad copy, email subject lines, landing pages, product listings, and more.

Pros of Anyword

• Helps improve the effectiveness of your copy by providing performance scores and optimization recommendations.
• Allows you to produce variations of your copy using different copywriting frameworks (for example, AIDA or PAS).

Cons of Anyword

• There may be a learning curve involved in understanding and effectively utilizing Anyword’s features and recommendations.

Pricing of Anyword

Anyword’s Starter plan is $24/mo, while the Data-Driven plan is $83/mo (both if billed annually). Also, you can book a demo and learn about the available Business plans.

Are you just starting out and need free copywriting tools? Anyword’s free trial is offered for 7 days (or 5,000 credits) and provides access to all of their online copywriting tools.

Neuroflash: Dive into your audience’s thoughts to craft better copy.

With an AI-enhanced understanding of human cognition and communication, neuroflash helps to captivate audiences. On both cognitive and emotional levels!

Features of neuroflash

• Allows you to write more than 100+ types of text, including social media copy, ad copy, blog posts, emails, product descriptions, and more.
• Helps with brainstorming and generating content ideas.
• Can generate copy in several languages, including English, German, French, Dutch, Polish, Spanish, and Italian. By the way, you can even choose between the Austrian, Swiss, and German variations of the German language.

Pros of neuroflash

• Neuroflash’s algorithm is trained to generate short- and long-form marketing copy.
• You can rephrase text in the passive voice to the active voice, refresh old texts, and find new phrases.
• The tool provides a unique text analysis feature that predicts how people will think and feel when they read your copy. Obviously, this can help improve your marketing strategy and return on investment.

Cons of neuroflash

• It can’t replace human creativity and intuition in writing compelling copy.
• For this copywriting tool, free trials aren’t available.

Pricing of Neuroflash

Neuroflash is a copywriting tool, free for 2000 words per month. Afterwards, you can choose between the Basic, Power, and Premium plans, with the Basic plan costing €290 per year.

Content Harmony: Optimize your content workflow for maximum efficiency and speed.

Even the top-quality copy may fail to perform if it isn’t written with the search engines in mind. Therefore, while searching for the best AI copywriting tools, you may also need one to elevate your SEO game. Content Harmony is the go-to option in this case. Use it to create content briefs and keyword reports so that you can compete with major players in the industry.

Features of Content Harmony

• Assists with content planning and creation. It helps copywriters by providing data-driven insights, topic suggestions, and content optimization recommendations.
• Content Harmony simplifies the research process, particularly for SEO-focused content. It automatically pulls important competitor content related to the selected keywords, saving time and effort in manually searching relevant information.

Pros of Content Harmony

• With Content Harmony, you get easy access to the most relevant information. This helps you create content that aligns closely with your target keywords and audience interests.
• The tool eliminates the need for guessing keywords and information. With Content Harmony, users can rely on the data and insights provided, ensuring a more informed and accurate approach to content development.
• Content Harmony offers recommendations to optimize your content for search engines and improve its visibility. It suggests on-page SEO elements such as meta tags, headers, and keyword placement.
• Includes free training and onboarding.

Cons of Content Harmony

• It may take time to get acquainted with the tool and understand how to effectively utilize its features.

Pricing of Content Harmony

Content Harmony can be one of the best copywriting AI tools, but it doesn’t offer a free plan. Its Standard plan is $99 per month for unlimited users (and 50 search intent reports per month). Pro and Custom plans are also available with advanced features.

AI Copywriting Tools for Rewriting and Paraphrasing

In this section, we’ll look into copywriting tools that help you refine your copy for the best impact.

ProWritingAid: Elevate your writing with AI-powered software.

ProWritingAid is a comprehensive writing tool that can help copywriters to go beyond simply looking for grammar mistakes. In fact, it helps to enhance the style and readability of your copy.

Features of ProWritingAid

• ProWritingAid analyzes sentence structure and word choice to provide options for improving the flow and coherence of your writing. It helps you eliminate redundancies, reduce wordiness, and create a concise and impactful copy.
• Looking for the exact word that’ll work best in your context? ProWritingAid offers a thesaurus to help you diversify your vocabulary. This feature is valuable for copywriters looking to find more precise words, avoid repetition, and add depth to their writing.
• Incorrect verb tenses, punctuation errors or misspelled words are no longer an issue. ProWritingAid automatically checks your text for grammar and spelling errors, ensuring your copy is free from mistakes.
• Use the tool’s plagiarism checker to scan your text for similarities with other online sources, ensuring that you haven’t plagiarized anything (even unintentionally!). With such tools, copywriting becomes more efficient, and your copy – authentic and unique.

Pros of ProWritingAid

• Generates detailed reports and analysis of your writing to help you improve your copy on a more nuanced level.
• Offers readability analysis, allowing you to optimize the flow and coherence of your writing. As a result, you’ll improve the readability of your text, making it easier for your audience to understand.
• Works well with long-form copy. Unlike other grammar checkers, the tool can check up to 100,000 words at a time.

Cons of ProWritingAid

The tool may struggle to fully understand the context and intent of the content. Consequently, it may provide suggestions that aren’t suitable or relevant for your specific industry, niche, or writing requirements.

Pricing of ProWritingAid

Use this copywriting tool free of charge for 500 words and 10 rephrases per day. Also, you can upgrade it to the Premium version for advanced features, such as style improvements, detailed reports, and plagiarism checks.

QuillBot: Enhance your writing with an easy-to-use paraphrasing tool.

Available in English and German, QuillBot is an AI-powered writing tool that can assist copywriters in paraphrasing text, style adjustments, and citing sources.

Features of QuillBot

• Paraphrases and rewrites sentences to create unique variations of existing text. This can be particularly useful when you need to rephrase a sentence, paragraph, or article while retaining the core meaning.
• Can adapt the writing style of your text based on your specific requirements (whether you’re aiming for a formal, casual, academic, or professional tone).
• Offers synonym suggestions to enhance your vocabulary and provide alternative word choices.
• Summarizes your text to help you quickly get a grasp of the main idea of a text.
• A plagiarism checker and a citation generator are also included in QuillBot.

Pros of QuillBot

• Helps you to avoid repetitive language and find unique expressions, improving the overall quality and clarity of your writing.
• Allows you to avoid plagiarism and provides fresh perspectives on your copy.
• The style adjustment features can help you maintain consistency and coherence throughout your copy.

Cons of QuillBot

Among online copywriting tools, QuillBot’s primary focus isn’t on grammar and spelling checking. Therefore, it’s recommended to use dedicated grammar-checking tools alongside QuillBot for more comprehensive proofreading.

Pricing of QuillBot

If you’re on a tight budget, don’t worry! QuillBot is among the best free copywriting tools to support your content creation efforts. But if you want to upgrade, the Premium plan costs $9.95/mo or $49.95/year. The premium version provides advanced features like enhanced word limits, priority access to new features, and increased processing speed.

Rhymezone: Expand your creativity with a rhyming dictionary and thesaurus.

Rhymezone is one of the entertaining tools for copywriting that can help you improve the impact, creativity, and effectiveness of your writing. How? By providing access to a wealth of words, rhymes, synonyms, and other linguistic resources.

Features of Rhymezone

• Provides a list of rhyming words, including near rhymes, which can expand your options and inspire creative word choices.
• Suggests a comprehensive list of synonyms and antonyms for any given term. Diversify your vocabulary and add depth, variety, and precision to your writing.
• In addition, Rhymezone provides definitions and related words for the terms you’re exploring.
• Has various filters and advanced search options to help you refine your results. You can filter by part of speech (noun, verb, adjective, etc.), syllable count, consonant patterns, and more.

Pros of Rhymezone

• Helps you create catchy and memorable rhymes in your copywriting, such as in slogans, jingles, or poems.
• Adds a layer of sophistication to your writing, placing it among the best copywriting tools.

Cons of Rhymezone

Not all word suggestions may prove to be useful. You still need to filter the options and pick the ones that best suit your context.

Pricing of Rhymezone

Rhymezone is a free tool you can use in your copywriting.

Co schedule’s Headline Analyzer: Craft irresistible headlines effortlessly.

Your headline is where your content performance starts. Craft powerful, captivating headlines that resonate with your audience, and you’re halfway there.

Headline Analyzer by CoSchedule is a powerful software to help you optimize and create impactful headlines.

Features of Headline Analyzer

• Shows the word balance in your headline by providing insights into the usage of common, uncommon, emotional, and power words.
• Allows you to capitalize on headline types that have been proven to convert. The tool provides recommendations and suggestions based on headline categories such as listicles, how-to guides, questions, and more.
• The tool gauges the sentiment of your headline, indicating whether it leans towards positive, negative, or neutral tones.
• Helps you optimize the number of words in your headline by recommending the ideal word count that drives maximum engagement.
• Maintaining an optimal character count is vital for enhancing SEO readability. The Headline Analyzer helps you reach the ideal number of characters to ensure search engines can easily display your headline.
• Next, the tool evaluates the skimmability of your headline, indicating whether it’s easily scannable and comprehensible.
• Assesses the complexity of your headline and provides insights into the grade level required to understand it.

Pros of the Headline Analyzer

• Enables you to adjust and refine your headline to align with your intended emotional impact.
• Helps to increase the visibility and click-through rates of your headlines.
• Helps to ensure the clarity of your headline, make it more accessible to your audience, helping you strike the right balance between simplicity and sophistication.

Cons of the Headline Analyzer

The free trial version has limitations. Without upgrading to a paid subscription, you may feel restricted in exploring the tool’s full potential.

Pricing of the Headline Analyzer

The Headlines Analyzer is a free AI copywriting tool if you need to get a headline score and use the thesaurus. If you need more features, they have flexible plans, starting at $8/mo (allows you to generate different headline versions and provides premium headline suggestions each month).

7 best practices for using AI copywriting tools

Copywriting holds the power to captivate audiences, drive sales, and propel businesses forward. Therefore, knowing the best practices for using AI copywriting effectively is crucial.

1. Use AI copywriting as a tool, not a replacement.

While copywriting tools can help you generate content quickly and efficiently, they should be used as a tool, not a replacement for human creativity and input. Use your own experience and expertise to add a personal touch to the content and make it more unique and engaging.

2. Treat the AI-generated content as a starting point.

AI-generated content can serve as a foundation to build upon. For the best results, add your own ideas and creative flair to make the content unique and engaging.

3. Assign specific tasks to AI copywriting tools.

AI tools perform better when you give them specific commands, such as generating headlines, descriptions, or social media posts. Thus, use AI to automate repetitive tasks and free up time for more creative writing.

4. Train your copywriting tools.

Invest time in training the tool with your brand-specific data, language nuances, and industry-specific terminology. This can enhance the tool’s output and align it more closely with your requirements.

5. Mix and combine tools to maximize results.

Instead of relying on a single software, consider using a combination of different tools to leverage the unique features and strengths of the best AI tools for copywriting. Here’s an example: use one tool for generating headlines, another for social media copy, and a different tool for grammar checks.

6. Stay ethical and legal

Be mindful of copyright laws, plagiarism, and ethical considerations when using copywriting tools. Ensure the generated content respects intellectual property rights and adheres to ethical guidelines.

7. Focus on team collaboration

Copywriting is more than just writing. It requires effective team communication – often, across different locations and time zones. Use Teamly, a remote team management software, to unlock collaboration for everyone and focus on creating a high-converting copy.

Frequently Asked Questions

Q: How reliable is the data used by AI copywriting tools and how much fact-checking should I do?

A: AI copywriting tools have limitations and can make mistakes. Note that AI copywriting tools heavily rely on their training data. If the data is biased, incomplete, or limited in scope, it can impact the accuracy of the generated content. Human editing and oversight are crucial when using AI-generated content. Therefore, always review and edit the content generated by copywriting tools to ensure its quality and the veracity of facts.

Q: Which tasks are best suited for AI copywriting?

A: AI copywriting tools are useful for specific tasks like writing an introduction, generating ten headlines or creating an FAQ section based on provided data. Also, they can be quick and effective at paraphrasing, rewriting or summarizing texts.