Asana vs Wrike: Which Is Better?

Your Ultimate Guide for 2024


Before we get to our review, we want to tell you about a new PM software alternative to Asana and Wrike. After using them both (and trying countless other PM tools), we realized that the PM software on the market today is missing a lot of important features … features that we needed to run our own business.

So, instead of waiting and hoping they would improve their tools, we simply built our own PM software! It’s called Teamly, and you can get an absolutely FREE account by clicking the button below.

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Overview

Asana vs Wrike Overview

If you want to know whether Asana or Wrike is right for your team, you’ve come to the right place! In this guide, we’ll share 10 main differences between Asana and Wrike, review the pros and cons of each, tell you what their users think, and help you decide which project management (PM) software is right for your business.

Launched in 2012

Asana was initially developed as a PM tool for internal use at Facebook by Dustin Moskovitz and Justin Rosenstein. In time, they felt as if their vision for the tool wasn’t aligned with Facebook’s mission … so they left Facebook and started Asana in 2008.

Asana continued to develop its PM tool before ultimately launching the software to the public in 2012. Today, Asana is a popular cloud-based project management software that helps teams organize and collaborate.

To accomplish those aims, Asana offers multiple views for users, including list, board, and calendar views. Premium, Business, and Enterprise users also have access to a timeline view.

Asana’s main view, however, is the list view. This view contains a grid that’s more like a to-do list. The list features all of a project’s key information, such as tasks, subtasks, and due dates, as well as how far along tasks are and who’s responsible for completing them.

Launched in 2006

Wrike is the brainchild of Andrew Filev, an entrepreneur who was frustrated with the limitations of email and spreadsheets. Launched in 2006, Wrike is a project management SaaS product that’s mainly aimed at Enterprise users. The tool enables cross-functional teams to manage projects, workflows, and tasks.

Wrike is organized around folders, projects, and tasks. Folders contain groups of projects. They can be used by departments (i.e., Marketing, Customer Service) or to represent high-level initiatives, such as creating a mobile app or launching a new product.

Within Wrike, users have multiple ways to view project data. For example, in addition to a list view, Wrike also offers board, table, Gantt chart, timelog, resources, analytics, and other views.

Now that you have a better understanding of the two different software programs, let’s take a look at the key differences between Asana and Wrike …

Differences

Asana vs Wrike: 10 Main Differences

1. Ease-of-Use

Both Asana and Wrike are simple to set up. Additionally, each of the PM tools has a dashboard that’s relatively easy to navigate and most of the major functionality you’ll need to access is simple to find. However, these tools offer so many features that neither is particularly beginner-friendly, especially if you’re new to the world of PM software.

Still, between Wrike and Asana, Asana is the easier of the two tools to use. Not only is it somewhat simpler to navigate, but Asana also has a colorful interface that’s very visually appealing.

By contrast, Wrike’s interface looks drab in comparison, and many users think it’s downright ugly. While we feel that’s a bit strong, Wrike’s interface could definitely stand some improvement.

Because Asana offers the better user experience, we’re Team Asana on this one.

Our Vote:
  • Asana
  • Wrike

2. Pricing

Both Asana and Wrike offer multiple membership tiers, and each tool has a free plan. As of this writing, membership pricing is as follows:

  • BASIC - no cost for teams with up to 15 members
  • PREMIUM - $10.99/month per user, billed annually
  • BUSINESS - $24.99/month per user, billed annually
  • ENTERPRISE - Contact sales
  • FREE - no cost for your entire team
  • PROFESSIONAL - $9.80/month per user, billed monthly
  • PREMIUM - $24.80/month per user, billed monthly
  • ENTERPRISE - Contact sales
  • PINNACLE - Contact sales

Wrike also offers two additional plans--one specifically for marketing teams and another for professional services teams. These plans have custom features geared toward those groups.

While cost shouldn’t be the only factor you consider when purchasing PM software, Asana does cost slightly more than Wrike. And if you opt to pay monthly, Asana’s pricing is considerably more ($13.49/month per user for Premium and $30.49/month per user for Business).

Although that gives Wrike a slight edge in this category, Wrike’s membership plans are confusing and the company’s pricing lacks transparency. For example, the only way to find out how much Wrike’s specialized plans for marketing and professional services teams cost is to contact sales.

Wrike also offers four premium paid add-ons that give users additional functionality:

  • Wrike Integrate - to connect Wrike to thousands of apps and create custom automations
  • Wrike Two-Way Sync - for tech teams to sync data between Jira and Github
  • Wrike Lock - to own and manage the keys to your encrypted data
  • Wrike Marketing Insights - for cross-channel digital campaign performance analysis

These add-ons are only available for Business memberships and above, except for Wrike Lock which is accessible exclusively to those on the Enterprise and Pinnacle memberships.

Again, Wrike doesn’t list pricing here, forcing users to contact sales to learn how much these premium add-ons cost. When you couple this nuisance with Wrike’s overly confusing membership options, it’s clear that Wrike could stand to improve on the pricing front … which is why we chose Asana for the win.

Our Vote:
  • Asana
  • Wrike

3. Free Plan Limits & Restrictions

Although there are a number of things you can do with both Asana and Wrike’s free plans, they do come with various restrictions.

For instance, Asana lets free users create unlimited projects and tasks, while providing them access to three views: list, board, and calendar.

By contrast, Wrike allows its free users to create unlimited projects but they’re limited to just 200 tasks at a time. Once that number of tasks has been reached, users must delete tasks before they can add more. Additionally, Wrike’s free users can access custom work views (e.g., table, Kanban), but they’re restricted from Calendar and Gantt views.

Asana offers its free users unlimited file storage, whereas Wrike limits free users to 2GB of storage space per account. Lastly, Asana’s free plan limits businesses to 15 team members, whereas Wrike’s permits unlimited team members.

Although Asana’s free plan limits teams to just 15 users, it’s still the better deal. Not only do users get unlimited file storage, but they can also create unlimited projects and tasks. With access to so much functionality, small teams may never need to upgrade.

While Wrike does allow teams of any size to use its free plan, since they’re only permitted 200 tasks at a time, it’s really easy to quickly outgrow Wrike freemium. That’s why we chose Asana for the win here.

Our Vote:
  • Asana
  • Wrike

4. Reporting

Wrike and Asana Reporting Feature

Both Asana and Wrike offer reporting features for their higher-tiered memberships (i.e., Asana Premium and Wrike Business). These features allow users to create dashboards and charts displaying project progress, tasks, and board data. Additionally, both PM tools offer Gantt charts and workload planning.

That said, although Asana’s reporting is good, Wrike’s is even better. Wrike users can create in-depth reports following an easy, step-by-step process that actually makes building reports simple, rather than tedious.

Both tools also allow users to export data. For instance, Asana allows users to export data in CSV or PDF format, for use with Microsoft Excel, Google Sheets, and other applications. Wrike users are limited to exporting in XLS (Excel) format.

Although Asana has good reporting features, Wrike’s are slightly better because they’re more powerful and advanced … which is why we chose Wrike for the win here.

Our Vote:
  • Asana
  • Wrike

5. Mobile App

Wrike and Asana Mobile Apps

Both Asana and Wrike offer mobile apps for iOS and Android users.

Users of Asana’s app appreciate the way it’s organized and the vast number of features the app contains. Many also report that Asana’s app really improves collaboration.

Still, some users dislike the Asana app’s lack of templates and push notifications. Additionally, many have noted that the Asana iOS app has better features and is easier to use than Asana’s Android app.

While Wrike app users praise its interface, real-time collaboration capabilities, and the ease with which users can track team members’ progress, some reviewers note that the app has limited capabilities and that navigation isn’t intuitive.

Bottom line? We couldn’t choose a winner for this category. Although the Asana and Wrike apps have the same rating on the Google Play store (4.3), Asana is rated slightly higher on the Apple App Store--4.7, compared to Wrike’s rating of 4.6. Even so, that difference is relatively insignificant, which is why this category is a draw.

Our Pick: Draw
  • Asana
  • Wrike

6. Customer Service

Both Asana and Wrike offer multiple ways for users to get assistance. For instance, Asana allows all users to contact customer support via form or email, and the company offers live chat--however, chat’s only available for sales or billing-related questions, not tech support. Asana also doesn’t offer tech support via phone.

Still, Asana does have an active user forum and Asana Academy, which contains videos, demos, guides, live training, and online courses for users. Enterprise organizations may also have access to additional support options.

By contrast, Wrike freemium users can contact customer support via web form, whereas those on Wrike’s Standard plan can get support via web form, chat, or phone. Wrike users also have access to Wrike Discover, an e-learning platform containing interactive classes.

We deem Wrike the winner of this category because Wrike offers its users tech support via chat and phone.

Our Vote:
  • Asana
  • Wrike

7. Integrations

Wrike and Asana Integration Options

Both Asana and Wrike integrate with a number of other business apps; Asana integrates with 100+ apps, whereas Wrike integrates with more than 200 apps.

While these integrations are available to freemium users, there are some restrictions. Asana, for example, doesn’t integrate with Tableau (a reporting app) or Power BI (a data visualization app) unless you have a Business or Enterprise account.

Wrike freemium users can only integrate with cloud storage platforms, whereas Professional users can also integrate Wrike with productivity apps.

To integrate with Salesforce, QuickBook, or NetSuite, Wrike users need a Business plan. Users on the Business plan or higher can also purchase Wrike’s paid premium add-on, Wrike Integrate, which gives users access to 400+ custom integrations.

This category is a draw. Although Wrike integrates with more apps, Asana’s freemium plan lets users integrate with a much wider variety of apps.

Our Pick: Draw
  • Asana
  • Wrike

8. Time Tracking

Time tracking is a valuable PM software feature because it allows project managers to figure out how much time various tasks take, as well as calculate labor costs.

Although Asana integrates with time-tracking software, Asana doesn’t have a built-in time tracker. So if time tracking’s important to you, be aware you’ll probably incur additional expenses since Asana doesn’t offer it natively.

By contrast, Wrike does offer time tracking and digital timesheets, however, to take advantage of these features, users need to be on the Business, Enterprise, or Pinnacle plan.

Because Wrike offers time tracking, albeit only to higher-tiered memberships, it’s the clear winner of this category.

Our Pick:
  • Asana
  • Wrike

9. Budgeting

Asana does provide budgeting tools, so users can, for example, track budgets and view budget projections. However, Asana doesn’t offer advanced billing or invoicing features, so you can’t use the software to make payments.

Wrike also provides budgeting tools, although unless you have a Pinnacle account, you’ll have to pay extra for them by purchasing Wrike for Professional Services Teams. Wrike for Professional Services Teams provides users with everything in their base Business or Enterprise membership, plus budgeting, timesheets, billing, and invoicing.

This category was hard to call. Although Asana does provide budgeting functionality, it’s not as advanced as what Wrike offers. However, Wrike does make you pay for that privilege by forcing you to purchase Wrike for Professional Services Teams. For that reason, this category is a draw.

Our Pick: Draw
  • Asana
  • Wrike

10. Communications

Both Asana and Wrike offer communication features. For instance, Asana provides users with an inbox and real-time messaging. The software also offers video messaging on all of its plans, so even free users can embed videos into tasks, projects, messages, or comments.
Additionally, Asana integrates with Slack.

By contrast, Wrike users can comment on specific tasks, at the project level, and for every @ mention. They can also view a stream showing recent project activity. However, Wrike doesn’t offer live chat, nor does it provide video calling tools. As a result, users will need to integrate with Slack, if they want these capabilities. For this reason, we chose Asana for the win here.

Our Pick:
  • Asana
  • Wrike

Reviews

Asana and Wrike Reviews

While reviews don’t paint the entire picture, they can offer some helpful insights into Asana and Wrike. So, let’s take a look at how the software programs stack up against each other on TrustRadius.

reviews-logo

Asana Reviews

Asana’s reviews on Trustpilot aren’t too favorable. Out of 117 reviews, the software has a rating of 2.7 out of 5, with 38% of users rating Asana as “Poor” or “Bad.” That said, the reviews for Asana aren’t all negative.

On the plus side, users commend Asana’s helpful structure for managing multiple projects, extensive features, and user-friendly interface.

Still, these reviews are equally matched by Asana complaints. These complaints are typically focused on two topics: shady marketing practices and poor customer service.

Users report a multitude of issues with each, such as:

  • Problems canceling Asana’s free trial
  • Difficulty speaking to a human being
  • Slow customer service response times
  • Billing issues
reviews-logo

Wrike Reviews

At the time of this writing, Wrike has 163 reviews and a rating of 3.4 out of 5 with 12% of users rating Wrike as “poor” or “bad.” Generally speaking, Wrike users appreciate the software’s reporting functionality, collaboration tools, and flexibility. Additionally, many users like Wrike because the company’s continually adding new features to the software.

However, not all the Wrike reviews are positive, and a minority of Wrike users report disappointing experiences. For instance, some reviewers felt that Wrike has predatory pricing practices. Others noted that the app has limited customer support hours and that Wrike’s interface isn’t very intuitive.

Pros and Cons

Asana vs Wrike: Pros and Cons

If you’ve read this far, you can see that there is no clear answer as to which PM software is better. The right solution is going to depend on the size of your business and what you intend to use the software for.

However, to help you make your decision, we’ve summarized Asana and Wrike’s strengths and weaknesses below, as well as identified which type of business would best benefit from each.

Pros
  • Versatility - Asana can be used by any size team for all types of projects, regardless of the team’s project management philosophy. Furthermore, because Asana offers a wide variety of features, the software can meet the needs of small and medium-sized businesses, as well as large enterprises.

  • Good Free Plan - With Asana’s freemium plan, teams can create unlimited projects, tasks, and messages. They also get unlimited file storage. Additionally, teams have access to three different project views in the Basic plan. Plus, the freemium Basic plan also allows users to export in CSV and PDF file formats.

    Asana’s free plan is more generous than what many other PM software companies offer. As a result, Asana’s Basic plan may be enough to suit the needs of some teams with less than 15 members.

  • Well-Rated Mobile Apps - Asana’s iOS and Google Play apps are highly rated. Unlike some other PM software apps, the Asana apps have a vast array of features, so users have access to most of the functionality they need, even when they’re away from their computers.

  • Agile & Scrum Support - Not every PM tool works well with the Agile methodology, but Asana does; the software is flexible enough to support Agile, Scrum, and Kanban. For example, you can easily conduct sprint planning meetings, build roadmaps, track bugs, and perform sprint retrospectives using Asana. Asana also offers an online glossary, so teams can translate Agile Scrum concepts into Asana terms.

Cons
  • Too Many Features - Sure, this may not sound like a problem, but Asana’s vast number of features do make it more difficult to use. While the software has plenty of bells and whistles, many of them have limited value to most users. As a result, even simple tasks can seem overwhelming to those who are new to Asana.

  • Customer Support - According to some Asana users, not only is it impossible to speak to tech support on the phone, but once you submit a help desk request, it can take days to receive a response. This is particularly frustrating for those who have billing problems or technical issues they can’t get resolved quickly enough.

  • No Native Time-Tracking - Unfortunately, Asana doesn’t offer built-in time-tracking. While users can integrate Asana with time-tracking software, they’ll likely incur expenses in doing so. While very few PM tools have native time-tracking, it’s still a nice feature to have and there are some PM tools (like Teamly) that offer it, no integration required.

  • Can’t Assign Tasks to Multiple Users - Some tasks require the collaboration of multiple team members, yet with Asana, users can only assign tasks to one team member. As a workaround, users can add subtasks or a task collaborator. Still, this limitation can be frustrating.

Who Is Asana Best For?

Asana is best for businesses that:

  • Employ large teams with complex needs
  • Run projects that rely on task dependency tracking
  • Use an Agile or Scrum project management methodology
  • Have the time and ability to train team members
Pros
  • Tech Support - We like Wrike’s tech support because unlike other enterprise software, even freemium users can take advantage of it--although they are limited to doing so via web form. Additionally, Wrike offers phone and chat support to Standard users, which is another rarity among PM software products.

  • Reporting - Wrike’s reporting features are very good. Users can access real-time, in-depth reports to glean greater insights into projects and tasks. Plus, not only does Wrike offer a number of prebuilt reports, but users can also create their own customized reports using Wrike’s easy-to-use report-building tool.

  • Time Tracking - Many PM tools don’t offer time tracking, so users are typically forced to integrate with paid time tracking software. Wrike stands out in this area because it offers both time tracking and digital timesheets to Business plan members and above. As a result, users aren’t forced to contend with multiple applications.

  • Versatility - Not only can Wrike meet the needs of every business department, but it also offers templates and solutions for business operations, IT, marketing, creative teams, and so on. As a result, it can be used as a company-wide tool, rather than just a department-specific one.

Cons
  • Pricing - Wrike’s pricing leaves a lot to be desired. Not only are you forced to contact sales to find out the cost of its various premium add-ons, but Wrike also charges extra for functionality that many other PM solutions provide at no additional cost. So, although on the surface, Wrike appears slightly cheaper than Asana, you could end up paying 2-3X more if you use Wrike’s premium add-ons.

  • Limited Free Plan - Wrike’s free plan is more like a trial membership. Since users are limited to 200 tasks and 2GB of file space per account, even small teams are likely to find that their needs quickly outstrip the capabilities of Wrike’s freemium plan.

  • Security - With remote work becoming more and more commonplace, good security protocols are more important than ever. One of those protocols is 2-Factor Authentication, which provides an extra layer of security against hacking. Although 2-Factor Authentication comes standard with other popular PM software, Wrike only offers 2-Factor Authentication for its Enterprise users.

  • No Live Chat - For what Wrike costs, you’d expect teams to be able to chat in real-time. However, you can’t do that with Wrike. As a result, businesses requiring real-time chat functionality need to use additional software with Wrike, like Slack or Google Chats.

Who Is Wrike Best For?

Wrike is best for businesses that:

  • Can afford a more expensive solution
  • Need enterprise-level functionality
  • Require more flexibility and customization
  • Have the time and ability to train team members
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We’ve been building and selling software online since 2005

And along the way, we’ve used just about every well-known project management tool out there.


While they were OK, we never found one tool that offered all of the important functionality we needed to manage our large teams and projects. Instead, we were forced to patchwork together a few different PM tools to meet our needs … which wasn’t efficient or cost-effective!

Rather than continue doing that, we decided to build our own PM software. One that does EVERYTHING you need to manage a remote team of people, ultra-effectively … without all the confusing features nobody actually uses or the unbelievably steep learning curve that goes hand-in-hand with most PM software.

It’s called Teamly, and best of all, you can get your absolutely FREE account by clicking the button below.

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